I am following company CEO Tony Hsieh, on twitter. His twitter name is, zappos. It was somewhere among the tweets where I learned you could email Tony and he would send you a copy of Zappos 2008 Culture Book. A couple of hours after my email I received a return email from Tony telling me the book was on its way. And there it was a few days later sent by UPS.
The Culture Book is written by employees. Its refreshing to see a company empower their employees to WOW customers. What a novel idea, customer service.