Friday, November 22, 2013

I just don’t get any of this TV ad.

A bunch of mascots who have had lunch and its time to pay the bill.

A geek waiter with a handful of debit  cards with NHL team logos on it. 

He says, “gentlemen, lets see who is going to pay”.

He picks the Vancouver Canucks

And says, “who has the Vancouver Canucks”.

Now unless you were dropped on your head as a baby or been smoking crack with Rob Ford, how the heck do you miss the mascot with the VANCOUVER CANUCKS LOGO on him!

To Scotia Bank, please stop please stop playing this dumb commercial.


You would better off to have Rob Ford amongst those mascots and pulled his debit card to pay and then handed it to him so he could cut up a couple of lines to snort. 


Thursday, November 21, 2013

A Visit To The Eye Doctor

I took my 84 year old father in law to the eye doctor. 

He wasn’t looking forward to it.  He began reading all the license plates of the cars in front of us and the make and model and where the car was bought.

I wondered why he was doing this.  It’s not like he had to prove anything to me or that the doctor was going to ask me how his vision was.

My father in law has glaucoma, cataracts and macular degeneration. 

The doctor says it comes with age.  There isn’t anything he can do about the macular degeneration and the cataract is not bad enough to operate.  With the glaucoma, he said to just keep using the drops and see you in six months.

On the way home, more license plate reading.

And then he mentioned how his grandma and grandpa used to fight over the magnifying glass to read the paper.

It got me thinking about the history of eyeglasses.  Wikipedia says they go back to around 1286 in Italy.  It also says that Benjamin Franklin invented the bifocals.

Knowing what I pay today for eyeglasses you have to believe back then the cost just made it impossible to afford and there must have been a lot of, “blind as a bat” people.

Saving grace back then is they rode horses.  Lots of open space. No worries of crashing.

Then again they also carried guns.

Maybe that is where the phrase, “couldn’t hit the broad side of a barn came from”!

Friday, October 18, 2013

Fake Traffic Is Causing a Crisis for Advertisers | Adweek

Fake Traffic Is Causing a Crisis for Advertisers | Adweek

Monday, July 15, 2013

The Ad Contrarian: The Devolution Of Social Media Marketing

The Ad Contrarian: The Devolution Of Social Media Marketing: Every time I try to explain to someone who is not in the ad business (and some people who are) why social media marketing has been a disapp...

Monday, June 24, 2013

The Ad Contrarian: Beware Of Marketers With Ideologies

The Ad Contrarian: Beware Of Marketers With Ideologies: In 1996, Seth Godin had this to say to Fast Company ... "I guarantee you that by the year 2000, Internet banner ads will be gone.&qu...

Monday, May 13, 2013

Social Media May Finally Be Dying, But The BS Around It Hasn’t




Social media may finally be dying, but the BS around it hasn’t (via Pando Daily)
By Brandon Mendelson On May 13, 2013 Editor’s note: Gary Vaynerchuk disputes three points in the story. He says he never used a book-buying service like ResultSource. That is, he says, a “categorical lie.” Gary says he appeared on Conan, Meg Ryan, and Ellen before being represented by CAA…



Friday, May 10, 2013

Internet Is A Blessing And A Curse

I love the internet.

It is a fountain of information and killed the Encyclopedia.

But while the internet puts the information at your finger tips, it has also become a curse.

Sturgeon's Law says ninety percent of everything is crap, and I think Theodore Sturgeon was being kind to the internet.